Sri Lanka’s leading women’s fashion brand Kelly Felder marked its 18th anniversary with the grand opening of its fourth and second largest outlet in Wattala, symbolizing its evolution from a beloved local label to a beacon of global elegance.
The Wattala store introduces Kelly Felder’s signature concept “Coffee Meets Fashion”, merging the pleasures of style and lifestyle under one roof. The red-carpet launch was attended by popular celebrities, loyal patrons, and local fashion icons, reflecting the brand’s vibrant community and dynamic market presence.
Founded in 2007, Kelly Felder is a bold and progressive fashion brand inspired by realistic aims and objectives. Its designs and styles are inspired by its expanding customer base, diverse cultures and positive global influences. Over the years, Kelly Felder has grown into one of Sri Lanka’s most influential fashion houses, celebrated for its exclusive designs, weekly collections, and innovative retail experiences. The Wattala outlet embodies this evolution, offering an elevated shopping environment for the confident, fashion-forward individual.
Expressing his views about the milestone and the new store launch, Kelly Felder Founder and CEO Ravi Wickramanayake stated, “At Kelly Felder, we are on a mission of empowering women around the world by giving them confidence in their own sense of fashion and style. For the past 18 years, we have focused on creating a brand which encompasses everything it means to be a modern woman on the go, in the dynamic the world of today. As we open our fourth and largest store, we are proud of the journey that we have come on and are excited about the endless possibilities that tomorrow holds.”
Over the past 18 years, Kelly Felder has gradually expanded its footprint with conveniently-located stores in Colombo 03, Nugegoda, and the Colombo City Centre, complemented by its robust e-commerce platform, www.kellyfelder.com, serving customers across Australia, the USA, and beyond.
Kelly Felder’s diverse portfolio now includes its premium menswear line Redverse Buller, athleisure collection Scylla Zelus, and fragrance line Naked Friday, alongside curated shoes, bags, jewellery, and other offerings – all crafted to reinforce its status as a trendsetter in Sri Lankan fashion.
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